Privacy Policy: The Commitment to Quietude

1. Introduction & Scope

This Privacy Policy describes how Ezseren ("we," "us," or "our") collects, uses, and shares your personal information when you use our website, book services, or interact with us in our Sanctuary. By engaging with Ezseren, you consent to the practices described in this policy.

2. Information We Collect

We collect information necessary to provide our bespoke services and enhance your ritual experience.

2.1. Information You Provide Directly:

• **Contact Data:** Name, email address, phone number (collected via booking or our inquiry form).
• **Booking Data:** Appointment history, preferred services (Foot Massage, Manicure, etc.), and any accessibility notes provided.
• **Wellness Data:** Relevant health information related to service contraindications (e.g., allergies, conditions for IV Therapy), handled with strict confidentiality.
• **Subscription Data:** Email address (collected for our 'Monthly Respite' newsletter).

2.2. Automated Data Collection:

• **Usage Data:** Information about how you interact with our website (e.g., pages visited, time spent, referral sources).
• **Technical Data:** IP address, browser type, device type (used for site optimization and security).

3. How We Use Your Information

Your information is used solely to facilitate your experience and improve our services:

• **Service Provision:** To schedule, confirm, and manage your rituals and appointments.
• **Personalization:** To tailor the ritual to your preferences (e.g., sound choice, specific aftercare notes).
• **Communication:** To respond to your inquiries, provide support, and send non-intrusive updates regarding our services.
• **Marketing (Consent-Based):** To send our 'Monthly Respite' newsletter, only if you have explicitly subscribed.
• **Analytics:** To understand the usage and effectiveness of our website, allowing us to enhance the online experience.

4. Sharing and Disclosure

We do not sell your personal data. We only share information with third parties necessary for operation:

• **Booking Partners:** Secure, encrypted scheduling software (e.g., Fresha, Mindbody).
• **Payment Processors:** Secure third-party providers for processing transactions.
• **Legal Compliance:** When legally required to do so by applicable UK law.

Any Wellness Data is shared exclusively with the relevant therapeutic staff involved in your treatment and is never shared externally.

5. Data Security

We employ robust technical and organizational security measures to protect your personal data from unauthorized access, loss, or alteration. Our systems use industry-standard encryption, and access is strictly limited to essential personnel.

6. Your Rights (UK/GDPR)

As a client in the UK, you have several rights regarding your data:

• **Right of Access:** Request copies of your personal data we hold.
• **Right to Rectification:** Request correction of inaccurate or incomplete data.
• **Right to Erasure:** Request that we delete your personal data (subject to legal retention requirements).
• **Right to Object:** Object to processing your data for direct marketing purposes.

To exercise any of these rights, please contact us at support@ezseren.com.

This policy was last updated: October 7, 2025.